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David Abraham, Channel 4

David Abraham became Channel 4’s sixth Chief Executive when he took up his post in May 2010.

In the few months since his arrival he has restructured the broadcaster, combining all its commissioning and creative activities into a single cross platform content division for the first time, and reached an agreement for Channel 4 to become the exclusive advertising sales representative for UKTV.

David joined Channel 4 from UKTV, where he was appointed Chief Executive in April 2007. During his first year he masterminded the relaunch of the G2 channel as Dave, attracting 8 million new viewers and laying the foundation for rebranding the entire UKTV network.

Prior to this David worked at Discovery Networks USA, where, as President and General Manager for TLC from 2005, he was responsible for overseeing all content investment and strategy for the leading US cable network. Before heading to the US David was General Manager of Discovery Networks UK for four years from 2001.

David began his career in 1984 as a graduate trainee at advertising agency Benton and Bowles, after taking a degree in Modern History from Oxford University. He was a founding partner and Chief Operating Officer at leading independent advertising agency St Luke’s, which became internationally renowned for its explosive creative campaigns and for its innovative working practices.